As you may have noticed from the last post, I rather like vintage advertising prints and, truth be told, I have a LOT of them. I think that you can get a real insight into what people were like (or at least what advertisers thought people were like) years ago and they’re a piece of actual history- I love seeing the trends, the design, the products of the time. They are always so much more glamorous than the ‘hard sell’ garish designs of today and the fact that they’re illustrated makes them feel like proper pieces of art. It helps, I guess, that people had to be a lot more artistic before photography.
I seem to have accidentally acquired quite a collection of the things in the last year or two and they’re all over my walls. Hey, if you’re stuck in a single room that you can’t decorate- the walls are the focus of a lot of your creativity! The attraction of the adverts, other than the fact that they look lovely and are black and white (always a plus for me!), is that they are easy to come by and, at around a fiver a print (unframed), they’re pretty cheap for a piece of art you can pretty much guarantee none of your friends have hung on their walls.
So, following last week’s purchase of the 1930s Jaeger print I picked up at the Islington Pop-up Vintage Fair, I thought I’d share some of my monochrome collection…..
1931 French perfume advert
1931 French ‘Eau de Cologne’ advert
1937 Jaeger clothes advertising print- I wish they’d sold the clothes too! The bottom coat is incredible!
French ‘Charmis’ advert- unknown date. That is some seriously glam underwear.
Roman Holiday Film advert- starring the beautiful Audrey Hepburn
I couldn’t finish this post without adding this print in, I know it’s not technically an advert but for me it’s completely tied up with the adverts. These are the people that would have seen them and maybe bought the products. And there’s something about this image that I can’t quite keep my eyes off. It’s a picture of VE day and they look so happy and relieved. I see this as a little piece of history too and one quite fitting considering it was Remembrance Sunday a couple of days ago.